Play It fair

Pop is the ninth studio album by the Irish rock band U2. It was produced by Flood, Howie B, and Steve Osborne, and was released on 3 March 1997 on Island Records. The album was a continuation of the band's 1990s musical reinvention, as they incorporated alternative rock, techno, dance, and electronica influences into their sound. Pop employed a variety of production techniques that were relatively new to U2, including sampling, loops, programmed drum machines, and sequencing.